The primary benefit is our high-touch, collaborative process. We can be in your office for in-person whiteboard sessions, and our user research process can tap into the local Kennesaw/Atlanta user base for more accurate insights.

Our process begins with an in-person "Discovery Session" at your Kennesaw-area office. We dive deep into your business goals, user challenges, and technical constraints to ensure our teams are perfectly aligned from day one.

We have an established process for local recruiting. We leverage our network and professional recruiting services to find participants in the metro Atlanta area who precisely match your target user demographic, ensuring authentic feedback.

We function as an extension of your team. Our process involves integrating directly into your workflow, whether you use Slack, Teams, or Jira. We provide regular updates and hold collaborative review sessions (in-person or virtual) at every key milestone.

Our process is iterative. We build high-fidelity, interactive prototypes in Figma. We then conduct usability testing sessions, often in person in the Kennesaw area, to observe real users and refine the design based on their direct feedback.

Our process adapts. For startups, we use a lean UX methodology focused on speed, rapid prototyping, and validating an MVP. For enterprises, our process is more structured, emphasizing stakeholder alignment, scalability, and integrating with existing systems.