Analytics tells you what is happening (e.g., drop-off rates on a page). A website UX audit tells you why it's happening. Our process uncovers the underlying usability issues and friction points that analytics can't reveal on its own, providing the context needed for effective solutions.

Our process begins with an in-depth heuristic evaluation of your website against established UX principles. We then analyze key user flows, identify friction points, and document issues. The final stage is a comprehensive report with prioritized, actionable recommendations.

We prioritize issues based on their impact on your business goals (e.g., conversion rates, bounce rates) and their severity for the user. Our recommendations clearly outline which changes will provide the highest ROI and which can be addressed in subsequent iterations.

Yes, absolutely. We review your existing analytics data to pinpoint areas of concern. This data helps validate our heuristic findings and allows us to prioritize recommendations based on quantifiable user behavior and business impact.

You can expect concrete, detailed recommendations. These might include specific changes to website navigation, revised content hierarchy, optimized form fields, suggested visual design updates, or redesigned user paths, all accompanied by clear explanations and examples.

Our methodology relies on established UX heuristics (like Nielsen's 10 Usability Heuristics) and industry best practices. We back our observations with these principles, and when possible, with supporting evidence from analytics or user research, ensuring our findings are objective, credible, and defensible.